King Hannah "I'm Not Sorry, I Was Just Being Me"

Industry

Music

Client

City Slang

Service

Branding, Cover Art, Packaging, Merch

Year

Year

2022

Industry

Music

Client

City Slang

Service

Branding, Cover Art, Packaging, Merch

Year

2022

OVERVIEW

King Hannah is an alternative/indie rock band, and their debut album, I’m Not Sorry, I Was Just Being Me, is a moody and atmospheric treat. Moving between slow-burning intensity and moments of sarcastic humor, the album creates a sound that draws you in, making it feel as if you’ve stepped into a movie.

Hannah Merrick and Craig Whittle, the duo behind King Hannah, wanted the visual identity to reflect the playfulness within their music. The logo features custom typography with irregular, child-like letterforms that flow freely rather than following a strict baseline, evoking a sense of movement and spontaneity while remaining legible. This organic style extends to the album title, reinforcing the album’s distinctive, expressive character. A typewriter-style font for the credits and track list adds a nostalgic and intimate charm, balancing the artwork’s playful energy with a sense of authenticity.

Fun Fact: We also worked on a red flexi-disc for Dinked's special edition!


Additional Credits:

Featured Video Clip:


I’m Not Sorry, I Was Just Being Me is a moody, cinematic debut from alternative/indie duo King Hannah, balancing slow-burning intensity with playful moments.

The visual identity reflects this contrast where the custom logo features irregular, child-like letterforms, evoking movement and spontaneity. The album title follows the same organic style, while a typewriter-style font for credits adds nostalgic charm, balancing playfulness with authenticity.

Fun Fact: We also worked on a red flexi-disc for Dinked's special edition!

Additional Credits:
• 
Photography by Katie Silvester

Featured Video Clip:
• 
King Hannah "Lily Pad" 21.08.2024 Triennale Milano